Trademarks and Branding Applying for a trademark registration with the U.S. Patent and Trademark Office is often overlooked by entrepreneurs and startups.  Protecting your business’s name and logo through federal trademark registration provides numerous benefits to you, such as the following: Public notice of your claim of ownership of the mark; A legal presumption of...Read More

Last Friday the “mainstream media”, blogs and intellectual property attorneys were all a-twitter over Sarah Palin’s latest move: applying for trademark registrations for the names “Sarah Palin” and “Bristol Palin.”  No, really. The CNN article may be found HERE: Upon review of the information on the U.S. Patent & Trademark Office website, it appears that our...Read More